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The Airbnb ad that sold zero rooms... but built a billion-dollar brand

The Airbnb ad that sold zero rooms... but built a billion-dollar brand

Ads lesson #1

Zakaria Enzo Mouedden
Zakaria Enzo Mouedden
You’re not buying the product. You’re buying who you become.

You’re not buying the product. You’re buying who you become.

Marketing lesson #3

Zakaria Enzo Mouedden
Zakaria Enzo Mouedden
“Why isn’t this working?” (read this if you’re in that phase)

“Why isn’t this working?” (read this if you’re in that phase)

Entrepreneruship lesson #2

Zakaria Enzo Mouedden
Zakaria Enzo Mouedden
If selling feels gross, read this

If selling feels gross, read this

Sales lesson #2

Zakaria Enzo Mouedden
Zakaria Enzo Mouedden
USE the F strategy...

USE the F strategy...

Marketing lesson #2

Zakaria Enzo Mouedden
Zakaria Enzo Mouedden
Your business won’t ever “feel ready.” Do it anyway.

Your business won’t ever “feel ready.” Do it anyway.

Entrepreneurship lesson #1

Zakaria Enzo Mouedden
Zakaria Enzo Mouedden
People buy with emotions, not logic

People buy with emotions, not logic

Sales Lesson #1

Zakaria Enzo Mouedden
Zakaria Enzo Mouedden
Will you marry me?

Will you marry me?

A diamond is forever... or is it?

Zakaria Enzo Mouedden
Zakaria Enzo Mouedden
Hey, is this...

Hey, is this...

This is important

Zakaria Enzo Mouedden
Zakaria Enzo Mouedden
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